Anger Against Pepsi AMPs Up

October 21, 2009

PepsiCo is the manufacturer of Amp energy drink which is known for its edgy advertisements.   However, some people think their latest campaign has gone too far.  The item in question is an iPhone App called “Amp up before you score” which offers tips on how to pick up married women, a sexual scorecard, and more.  PepsiCo used Twitter to issue an apology after complaints that the app propagated stereotypes about women.  Further fueling anger is the fact that even after the apology, the app remains available. click here for limerick

White House Smackdown: Pepsi vs. Coke

March 1, 2009

Throughout the decades PepsiCo has unveiled marketing campaigns aimed at a younger and hip generation. These include “Pepsi, the choice of a new generation” and the recent use of slogans and evoking President Obama’s successful campaign. In response to this, Michael Scherer, Washington correspondent for Time Magazine, conducted an informal survey to determine if Pepsi or its rival, Coca-Cola was the drink of choice in the White House. click here for limerick

 

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